Nuremberg is the second largest city of the German state after Munich. It has many institutions of higher education. Europe’s largest castle Nuremberg Castle is also located here. Nuremberg has an oceanic climate and for many people is still associated with its traditional gingerbread products, sausages and handmade toys. The city is also strong in the field of automation, energy and medical technology. A good number of trade shows are held in the city and are attended by large number of visitors. Trade shows have continued to be one of the most popular marketing strategy from a long time. However, the new technological advancements have changed the face of new trade shows activities. A lot of creative ways are embedded to grab the attention of visitors. In order to meet the challenges in today’s competitive environment exhibitors have to plan a fantastic marketing strategy. Choosing the best exhibition stand builder in Nuremberg is one of the major task too. There are a number...
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